One thing the internet has encouraged is a shift in the emphasis of print design. In the same way that the flat, almost retro-styling of Flash
has influenced a new generation of illustrators, so the seemingly chaotic way that web pages can be thrown together has seeped into print. Books like this
are collages, collections of swiftly gathered photographs, mixed with computer-generated imagery and multi-lingual text. Perhaps the most overt example of this is the Lomo
book, Don't Think Just Shoot
, a hard-copy distillation of the cult camera's gorgeous website. Somehow, Don't Think
encapsulates the pop design-object feel of the cameras themselves, as well as presenting a huge selection of work - the very nature of which is fragmented and thumbnail-like
, thanks to the multi-lens designs. Add to this the company's knowingly trendy branding, and you have a rich mix of media.
This book-as-website approach also manifests itself in pdf magazines, a (relatively) new sub-section of contemporary publishing. Examples like pagedown
and more (we'll try and dig some up tomorrow), work within print conventions, yet can pass on the cost of stock and ink to the consumer, should they decide they want a hard copy. This makes them playgrounds for all sorts of visual experimentation.
Of course, switching directions is the natural reaction to a dominant aesthetic. Certain sites and writers seem to have taken against this new media chaos, and have decided - collectively or otherwise - to inject a little traditional class into their products
Elsewhere: a collection of six beautiful things, all as different from each other as we could muster: I